BaselWorld 2009 is over and it held its own in these tough economic times. The visitor number only fell 12% from the record setting BaselWorld 2008. 93,900 visitors from all over the planet have been visiting the biggest watch tradeshow. The Bosses of the luxury watch makers are also pleased with the BaselWorld 2009.
For Luc Perramond, CEO of Hermès, BASELWORLD was without a doubt much more successful than many had been anticipating in the run-up to the show: “The mood was fantastic. There was a strong media and trade presence which has given our new range excellent coverage.” Jean-Christophe Babin, President of TAG Heuer, stresses this point as follows: “Over the course of one week, we have the attention of the world’s press in Basel – and these media representatives were there yet again in 2009. Therefore, BASELWORLD has once again offered us a fantastic platform where the entire watch industry can get together.”