Casio announced a new Baby-G watch that combines function with a dash of girly sugar.

The water and shock resistant Casio Baby-G BG-90 features analog and digital timekeeping. Other features of the BG-90 include LED light, world time in 48 cities, five daily alarms, a stopwatch, a countdown timer and silent mode. On the dial the digital time display is inside a heart shaped window.
The new line of Heart Style models, BG90 will be available in white, pink, baby blue and peach in November with an MSRP of $89. Shop for Casio Baby-G Watches.

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